How visual communication can help your company
Pictures help us to understand each other better; they give us a common language, create overview and commitment. Written and oral communication is translated into images that create structure and strengthen knowledge sharing.
Based on your situation, I listen and ask questions, and translate it into visualizations that strengthen communication and discussions. At the same time, the visualizations help to remember messages and secure buy-in.
Services
Many thoughts and elements go into the creation of a new or updated strategy. Many stakeholders are involved and consulted, and much input needs to be processed. During the preparation of your strategy, Penorama can help make employee involvement engaging and vibrant, and document input so that it is visibly carried out into the organization.
When you have the main elements of the new strategy, Penorama can help draw it into one simple and easily communicable format, which makes it easier to explain and understand. Using visualizations and visual metaphors makes the strategy more vivid and human, and helps the translation to what the new strategy means to the individual employee.
Penorama helps private and public companies create overview and structure in processes and projects through visualized:
- Roadmaps
- Project overviews
- Process diagrams
Using visualizations, the communication is supported so that it becomes clear and easy to understand for those involved, what they are working towards and what is expected of them. Often employees or project participants are involved in the preparation of the visualization, which ensures alignment and buy-in.
The finished visualization is a powerful tool when stakeholders need to be involved and kept up to date. In the organization's landscape of initiatives, the visualization helps the project or initiative to be remembered and understood.
› Contact me to hear more about options and prices.
Graphic Recording (or visual summaries) can help you create even more awareness and value from meetings, workshops, conferences, summits and podcasts.
A graphic recording can:
- help participants to better understand and get an overview over what was presented
- used during or in the end to repeat the main points
- send out to participants afterwards to build on the relationship
- used as eye-catching effect and advertising on internal or external social media subsequently
Penorama participates and listens in your physical, virtual or hybrid event. Along the way, key points, discussions and conclusions are translated into one illustrated overview.
Animations are ideal for:
- explaining concepts
- making customer insights come alive
- exemplify training material
Penorama has many years of experience in animated films and can help with everything from storyline and script to the animation itself and voice over.
› Contact me to hear about the possibilities of bringing your project to life.
Penorama offers courses in visual communication that can help you convey your message, facilitate your meeting or make your presentation more captivating.
You learn simple visual tricks, which enables you to visualize with conviction and authority.
The courses are for everyone, and you need not be able to draw in advance (yep, even if you stopped drawing in 3rd grade, then you will also experience how you can get more engagement in your meetings and strengthen the collaboration in your organization).
The courses are offered to individuals and to teams / departments who want to 'draw the same language'.
A few words about the value I create




















Examples of my work







About me
Silja Engelstoft
Founder and owner @ Penorama
My background is in consulting, executive support and project management in the pharmaceutical industry, biotech and shipping.
The common threads throughout my career have been innovation, sustainability, process optimization, change management - and VISUALIZATIONS.
I have a Master of Science in Innovation Management from the Technical University of Denmark. In addition, I have studied at the University of Tokyo and the Royal Academy (Industrial Design).
Read more in my LinkedIn profile
